Strategic Planning
A good hockey player plays where the puck is. A great hockey player plays where the puck is going to be.
- Wayne Gretzky
Strategic planning helps leaders orient their organizations toward the future. A good strategic plan provides a roadmap for what lies ahead, as well as directions for navigating around unforeseen obstacles.

Every organization should have a strategic plan in place that covers the next three to five years of its existence.

At Edward Professional Advisors we’ve simplified the process of strategic plan development. In less than six months we can help you create a comprehensive strategic plan that is informed by input from all of your organization’s key stakeholder groups.

Most organizations fail because their leaders spent more time RUNNING their organizations than GROWING them. Running and growing are two very different activities. Running usually means focusing internally and responding to problems as they arise. Growing involves focusing externally and capitalizing on opportunities before they become problems.

Ask yourself this question: “What percent of my time last week did I spend thinking about the future of my organization?” If the answer was less than 25%, then your organization is in trouble. It may not look like it right now, but your lack of strategic planning is placing your organization at serious risk for failure. (If you don’t believe me, read Losing the Signal: The Untold Story Behind the Extraordinary Rise and Spectacular Fall of BlackBerry.)

Contact us today, and let us help you develop a strategic plan that will help you GROW your organization.

Download: Whitepaper: Four Phases of Strategy